Argentina targets Indian tourism

With an increasing interest from the Indian travelers, now Argentina Tourism is looking to promote their country in Indian market. To old the Indian tourism market and have a regular touch base with Indian travel business, recently, Argentina Tourism named Knack Marketing as India Representative. The tourism board with a delegation of 9 companies (6 tour operators as well as 2 Tango Houses), took part at the recently arranged trade show called SATTE Delhi and Mumbai.

The National Institute for the Promotion of Tourism of Argentina Chairman Leonardo Boto told that the outbound market of India has been increasing and there is a whole lot of potential. They have seen a huge increase in Indian arrivals to Argentina. The arrivals of the people of India to Argentina have increased in recent years. the number was 3500 in the year 2011; while it became to 5000 Last year. They would take part in trade programs, work very closely with media as well as hold trainings and seminars as well as organize FAM trips for the travel trade to promote the places.

Speaking about the connectivity between these countries, Boto told that even though it is a long haul destination, Argentina is very well linked with airlines such as - Emirates, Turkish Airlines, Qatar and South African Airways, offering connectivity from India. There are several European nations that offer air services to Argentine capital Buenos Aires.